6Consulting are specialists in Social Media Monitoring and Engagement and are proud to be a UK-Focused Radian6 authorised sales agent.  We work with Ad/PR agencies, SME’s, large Corporate’s, government departments, political parties, universities and more to help them listen, monitor, measure and engage in social conversations.

What is Social Media? How is it relevant to me? Isn’t it just Facebook and MySpace? It’s just another advertising platform! One thing is for sure, everyone is talking about Social Media. Lots of questions, not many answers, many, many misinterpretations!

The most frequently asked question that we face almost daily is ‘What is Social Media’? Social Media can be many things. Picture this: on a daily, hour by hour, minute by minute basis people are discussing things online. Conversations are not restricted to what you did at the weekend, but every interaction you can imagine. Positive communication about brands, negative communication about brands, recommendations, hot gossip, tips, tricks of the trade, political views, sentiment towards packaging on biscuits! The list is never ending. Communication of thoughts, ideas, likes and dislikes are happening all over the globe in real time. That information is accessible by anyone, it is the very essence of social media. If I have a bad experience with my bank, broadband supplier or supermarket, chances are I will comment about it for others to see. Social media therefore has major plus points and some huge negatives. Negative sentiment can spread far quicker than before and conversely so can the positive.

You need to be listening, that’s what we help you do through the use of the Radian6 Social Media Monitoring and Engagement Platform.