http://www.socialmediamonitoring.co.uk Social Media Monitoring Wed, 18 Aug 2010 12:09:55 +0000 en hourly 1 http://wordpress.org/?v=3.0 http://www.socialmediamonitoring.co.uk/2010/08/kellogg%e2%80%99s-and-6consulting-team-up-for-social-media/ http://www.socialmediamonitoring.co.uk/2010/08/kellogg%e2%80%99s-and-6consulting-team-up-for-social-media/#comments Wed, 18 Aug 2010 09:28:41 +0000 Olivia Landolt, Marketing and Community Manager http://www.socialmediamonitoring.co.uk/?p=1568 While social media as a corporate communications channel is gaining ground, it’s still seen as a rather new and novel medium. As a result of this, and because there is a level of uncertainty with regards to its benefits, there seems to be a large demand for case studies and practical examples of corporate social [...]]]> http://www.socialmediamonitoring.co.uk/2010/08/kellogg%e2%80%99s-and-6consulting-team-up-for-social-media/feed/ 0 http://www.socialmediamonitoring.co.uk/2010/08/6consulting-shares-expertise-on-the-impact-of-social-media-on-customer-service/ http://www.socialmediamonitoring.co.uk/2010/08/6consulting-shares-expertise-on-the-impact-of-social-media-on-customer-service/#comments Tue, 10 Aug 2010 08:12:02 +0000 Olivia Landolt, Marketing and Community Manager http://www.socialmediamonitoring.co.uk/?p=1625 There’s no doubt that social media has had a big impact on customer service. We’ve seen companies exceed expectations by being proactive and going out of their way to answer customer queries quickly and effectively. These recent developments however have also raised our expectations and we’ve seen customers end up thoroughly disappointed while tweeting their [...]]]> http://www.socialmediamonitoring.co.uk/2010/08/6consulting-shares-expertise-on-the-impact-of-social-media-on-customer-service/feed/ 0 http://www.socialmediamonitoring.co.uk/2010/08/6consulting-launches-free-radian6-group-demonstrations/ http://www.socialmediamonitoring.co.uk/2010/08/6consulting-launches-free-radian6-group-demonstrations/#comments Fri, 06 Aug 2010 08:18:33 +0000 Olivia Landolt, Marketing and Community Manager http://www.socialmediamonitoring.co.uk/?p=1512 If you’ve heard of us you’ll likely know that 6Consulting is the authorised UK reseller partner of Radian6 – the leading social media monitoring solution. Radian6 provides comprehensive data coverage  over millions of sites and social media sources in real-time. If you’re thinking about social media monitoring, the best way to understand what Radian6 can [...]]]> http://www.socialmediamonitoring.co.uk/2010/08/6consulting-launches-free-radian6-group-demonstrations/feed/ 0 http://www.socialmediamonitoring.co.uk/2010/08/the-6consulting-ftse-100-social-media-index/ http://www.socialmediamonitoring.co.uk/2010/08/the-6consulting-ftse-100-social-media-index/#comments Mon, 02 Aug 2010 13:46:39 +0000 David Barber, Social Media Analyst http://www.socialmediamonitoring.co.uk/?p=1514 The Financial Times Stock Exchange (FTSE) 100 Index highlights the 100 most capitalised companies publically listed on the London Stock Exchange. These companies are widely considered to be the most influential and are revered across the business world. However, success in business does not always equate to success in the mind of the public. Achievement in the public sphere is difficult to quantify. [...]]]> http://www.socialmediamonitoring.co.uk/2010/08/the-6consulting-ftse-100-social-media-index/feed/ 8 http://www.socialmediamonitoring.co.uk/2010/06/broadcast-control-social-media-and-corporate-governance/ http://www.socialmediamonitoring.co.uk/2010/06/broadcast-control-social-media-and-corporate-governance/#comments Tue, 15 Jun 2010 09:06:08 +0000 Olivia Landolt, Marketing and Community Manager http://www.loftabove.com/socialmediamonitoring/?p=1125 There’s been a lot of discussion recently about social media governance, but what does this actually mean and what impact does it have on businesses? While governance is often shied away from in our online world of unstructured information, increased control or ‘governance’ of social media is not necessarily a bad thing. Controls are needed, [...]]]> http://www.socialmediamonitoring.co.uk/2010/06/broadcast-control-social-media-and-corporate-governance/feed/ 2 http://www.socialmediamonitoring.co.uk/2010/05/are-social-media-users-still-hung-up-on-the-election/ http://www.socialmediamonitoring.co.uk/2010/05/are-social-media-users-still-hung-up-on-the-election/#comments Fri, 21 May 2010 08:56:38 +0000 David Barber, Social Media Analyst http://www.loftabove.com/socialmediamonitoring/?p=1120 On the 6th of May voters took to the polling stations to elect their M.P.s. The result was one not seen in the UK since 1974; after all the campaigning, ‘Clegg-mania‘ and ‘bigotgate‘ the result was indecisive; a hung parliament. Prior to the election, political and market analysts were either promoting the idea of a [...]]]> http://www.socialmediamonitoring.co.uk/2010/05/are-social-media-users-still-hung-up-on-the-election/feed/ 0 http://www.socialmediamonitoring.co.uk/2010/04/nick-clegg-twitter-champion/ http://www.socialmediamonitoring.co.uk/2010/04/nick-clegg-twitter-champion/#comments Fri, 23 Apr 2010 08:55:07 +0000 David Barber, Social Media Analyst http://www.loftabove.com/socialmediamonitoring/?p=1115 Clegg fever seems to have gripped social media over the last week following his performance in the leaders’ debates. There is no doubt that his profile has been lifted within the online community. As a result Nick Clegg is enjoying a trending status on Twitter, which leads one to wonder how much of a social [...]]]> http://www.socialmediamonitoring.co.uk/2010/04/nick-clegg-twitter-champion/feed/ 2 http://www.socialmediamonitoring.co.uk/2010/03/social-media-sentiment-analysis-of-the-chancellors-debate/ http://www.socialmediamonitoring.co.uk/2010/03/social-media-sentiment-analysis-of-the-chancellors-debate/#comments Tue, 30 Mar 2010 14:16:45 +0000 David Barber, Social Media Analyst http://www.socialmediamonitoring.co.uk/blog/?p=740 The Chancellor’s Debate is today’s hot topic, being picked apart by political and financial analysts.  Here at 6Consulting the most interesting perspective is how the debate has crossed over to social media, and how a bit of social media analysis using Radian6 can help make sense of it. The last blog post looked at buzz levels [...]]]> http://www.socialmediamonitoring.co.uk/2010/03/social-media-sentiment-analysis-of-the-chancellors-debate/feed/ 0 http://www.socialmediamonitoring.co.uk/2010/03/social-media-gets-election-fever/ http://www.socialmediamonitoring.co.uk/2010/03/social-media-gets-election-fever/#comments Thu, 25 Mar 2010 13:21:45 +0000 David Barber, Social Media Analyst http://www.socialmediamonitoring.co.uk/blog/?p=705 In May this year the United Kingdom will once again fall into election fever as political parties increase their presence in all forms of media to try and win votes.  In previous elections traditional media sources were utilised to push election messages.  Billboards, newspaper stories and party political broadcasts after Eastenders were all part of [...]]]> http://www.socialmediamonitoring.co.uk/2010/03/social-media-gets-election-fever/feed/ 2 http://www.socialmediamonitoring.co.uk/2010/03/the-tenor-or-the-meerkat-tv-campaigns-and-social-media/ http://www.socialmediamonitoring.co.uk/2010/03/the-tenor-or-the-meerkat-tv-campaigns-and-social-media/#comments Wed, 10 Mar 2010 17:52:10 +0000 David Barber, Social Media Analyst http://www.socialmediamonitoring.co.uk/blog/?p=690 The Television and the Internet . Two of the most important and influential inventions of the last century.  Whether you condone their influence on today’s culture or not, their ubiquitous nature cannot be denied.  Both offer tantalising opportunities for marketing departments of companies of all sizes.  According to the National Media Museum TV advertising began in [...]]]> http://www.socialmediamonitoring.co.uk/2010/03/the-tenor-or-the-meerkat-tv-campaigns-and-social-media/feed/ 0